Required stack
필요 기술
CopywritingPhotographyVisual ArtsSocial Media MarketingSocial Media ManagementInstagram MarketingContent StrategyContent CreationVisual DesignInstagram AdsVideo EditingSocial Media AnalyticsSocial Media Scheduling Tools
Project brief
프로젝트 내용
My fashion-jewelry line thrives on eye-catching visuals and chatty, feel-good captions, so the goal is clear: keep our Instagram feed and Stories buzzing with fresh, on-brand content that lands at peak times and grows our organic reach.
Here’s what the work involves:
• Plan and produce scroll-stopping posts for the grid plus everyday Stories that pull followers behind the scenes.
• Write casual, friendly copy that feels intentional—each caption should spark conversation, inspire saves, or drive clicks to our shop.
• Schedule every post when engagement is highest, using Instagram insights or your preferred tool to maximize visibility.
Basic reels editing of provided videos.
• Track performance and adjust the content mix as you learn, sharing quick reports so we both see what’s working.
Deliverables I expect each month
1. A concise content calendar with proposed themes, photo ideas, and Story angles.
2. Edited photo assets (square and vertical) ready to upload.
3. Caption file with hashtags and CTAs.
4. Posting schedule loaded into our scheduler or delivered in spreadsheet form.
5. End-of-month recap highlighting wins and next steps.
I’m happy to brainstorm concepts together and stay flexible—while we’re starting with photos and Stories, there’s room to test Reels once the core flow is running smoothly.
If you live and breathe Instagram, understand fashion-forward aesthetics, and can turn analytics into smarter content decisions, let’s make this feed shine.
Here’s what the work involves:
• Plan and produce scroll-stopping posts for the grid plus everyday Stories that pull followers behind the scenes.
• Write casual, friendly copy that feels intentional—each caption should spark conversation, inspire saves, or drive clicks to our shop.
• Schedule every post when engagement is highest, using Instagram insights or your preferred tool to maximize visibility.
Basic reels editing of provided videos.
• Track performance and adjust the content mix as you learn, sharing quick reports so we both see what’s working.
Deliverables I expect each month
1. A concise content calendar with proposed themes, photo ideas, and Story angles.
2. Edited photo assets (square and vertical) ready to upload.
3. Caption file with hashtags and CTAs.
4. Posting schedule loaded into our scheduler or delivered in spreadsheet form.
5. End-of-month recap highlighting wins and next steps.
I’m happy to brainstorm concepts together and stay flexible—while we’re starting with photos and Stories, there’s room to test Reels once the core flow is running smoothly.
If you live and breathe Instagram, understand fashion-forward aesthetics, and can turn analytics into smarter content decisions, let’s make this feed shine.