Required stack
필요 기술
Meta Ads ManagerDigital MarketingApp MarketingCampaign ManagementA/B TestingAnalyticsCreative OptimizationMobile App Tracking
Project brief
프로젝트 내용
I’ve just released my iOS and Android app and I’m ready to drive real traction with Meta ads. All the raw materials are in place—promo video, screenshots, and several copy variations I’d like to test—yet I need a skilled hand to turn them into high-performing campaigns aimed squarely at generating installs.
The app is called Carbsequence ( http:// www.carbsequence.com ) it is an AI food tracker, but the uniqueness of it is that it ties your calories and macros to the exercise you do (this is unique and no one does this) so when you eat something, it tells you how much activity you need to burn it off. It also tells you how it affects your blood sugar.
My priority is simple: app downloads. Because my audience is interest-based rather than tied to a strict age bracket or location, I’ll rely on your expertise in Meta’s targeting options to isolate and scale the right segments.
Here’s how I see the collaboration:
• Creative polish and variation
– Refine or repurpose my existing images so they stand out in feed and story placements.
– Provide minor trims or motion tweaks to the video where they’ll improve watch-through and click-through rates.
• Campaign architecture
– Build multiple ad sets that test my different scripts, thumbnails, and calls-to-action.
– Configure events so that installs track properly across both iOS and Android.
• Launch, optimise, report
– Roll the ads out, monitor the learning phase, and tweak budget, placement, and creative based on early signals.
– Deliver concise, data-backed insights I can act on for the next round of creative.
All assets are ready to share in Drive, and the Meta Business Manager is set up; you’ll have the access you need from day one. If you live and breathe Meta Ads Manager, know how to squeeze the most from interest-based audiences, and enjoy fine-tuning creative for download campaigns, let’s get started.
The app is called Carbsequence ( http:// www.carbsequence.com ) it is an AI food tracker, but the uniqueness of it is that it ties your calories and macros to the exercise you do (this is unique and no one does this) so when you eat something, it tells you how much activity you need to burn it off. It also tells you how it affects your blood sugar.
My priority is simple: app downloads. Because my audience is interest-based rather than tied to a strict age bracket or location, I’ll rely on your expertise in Meta’s targeting options to isolate and scale the right segments.
Here’s how I see the collaboration:
• Creative polish and variation
– Refine or repurpose my existing images so they stand out in feed and story placements.
– Provide minor trims or motion tweaks to the video where they’ll improve watch-through and click-through rates.
• Campaign architecture
– Build multiple ad sets that test my different scripts, thumbnails, and calls-to-action.
– Configure events so that installs track properly across both iOS and Android.
• Launch, optimise, report
– Roll the ads out, monitor the learning phase, and tweak budget, placement, and creative based on early signals.
– Deliver concise, data-backed insights I can act on for the next round of creative.
All assets are ready to share in Drive, and the Meta Business Manager is set up; you’ll have the access you need from day one. If you live and breathe Meta Ads Manager, know how to squeeze the most from interest-based audiences, and enjoy fine-tuning creative for download campaigns, let’s get started.